I'm Sarah — the one
behind Sarah Leigh
Design. Marketing,
without the overwhelm.
I've been working in marketing since 2016, across industries as different as banking, energy, retail and media. I know what works because I've had to make it work — with real budgets, real timelines and real expectations.
Now I work directly with small businesses to take marketing off their plate. No overwhelm. No overcomplication. Just clear, practical support that actually makes sense for where your business is at.
The face behind Sarah Leigh Design.
I'll run the marketing.
The Unfiltered
Timeline
Thrown in the deep end
I didn't choose marketing. Marketing chose me — usually with zero warning. Armed with a marketing degree and immediately thrown into the deep end, I went from theory to real-world fast. Banking. Energy. Retail. Media. New builds. Every industry has its own rules, its own customers and its own way of keeping you on your toes.
There was never a slow ramp-up. It was always: here's the problem, now fix it. So I fixed it.
Figuring out what actually works
More than once, someone handed me a problem and said "you'll figure it out." So I did. Real budgets. Real pressure. Real results required. I got deep into what actually moves the needle — ads, social, websites, content — across industries that couldn't be more different.
On the side, I was helping friends, family and my husband's businesses. Because apparently I can't switch off.
Sarah Leigh Design got real
After years of doing this in-house, on the side and everywhere in between, it started to feel obvious. I'd been doing the work anyway. I knew what worked. I knew what small businesses actually needed — because I'd been one, married one and worked inside plenty of them.
So I stopped doing it for everyone else and started doing it properly, for myself.
Small business supporting small business
Based in New Zealand, working with businesses who are done trying to figure marketing out on their own. I bring real experience across real industries — not theory, not templates, not guesswork. Just clear, effective marketing support that takes it off your plate and actually gets results.
Your marketing
glow-up
You don't need to do it all yourself. That's kind of the whole point.
Work with meYou're probably a
good fit if…
I work best with small business owners who are done doing it all themselves and ready for marketing that actually moves the needle.
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Too many hatsYou're a small business owner and marketing keeps falling to the bottom of the list
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Money left on the tableYou're getting enquiries but know there's more in the follow-up and conversion process
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DIY isn't cutting itYou've tried your own social or Google Ads and it's not bringing in the results you need
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You want honestyYou want someone who'll be straight with you about what's working and what isn't
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Kiwi business, Kiwi marketYou're based in New Zealand and want someone who actually gets the local market
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Real support, not an agencyYou don't want a big agency — you want hands-on support from one person who actually cares
the marketing?