About · Marketing consultant · Waikato, New Zealand
Now onboarding

A decade in marketing, now in your corner.

I'm Sarah — the
marketing consultant behind
Sarah Leigh Design. Marketing,
without the overwhelm.

SARAH LEIGH DESIGN · SARAH LEIGH DESIGN ·
Sarah Leigh Design logo
Sarah Leigh — marketing consultant for small businesses in Waikato, New Zealand

I've been working in marketing since 2016, across industries as different as banking, energy, retail and media. I know what works because I've had to make it work — with real budgets, real timelines and real expectations.

Now I work directly with small businesses across New Zealand to take marketing off their plate. No overwhelm. No overcomplication. Just clear, practical marketing support that actually makes sense for where your business is at.

Let's start here

Marketing that finally
feels handled.

Whatever's on your plate — social media, Google Ads, your website, chasing leads — this is where it stops being your problem. Marketing help for NZ small businesses, minus the overwhelm.

Say hi

The face behind Sarah Leigh Design.

// My Journey //

A decade of marketing
experience

2016

Thrown in the deep end

I didn't choose marketing. Marketing chose me — usually with zero warning. Armed with a marketing degree and immediately thrown into the deep end, I went from theory to real-world fast. Banking. Energy. Retail. Media. New builds. Every industry has its own rules, its own customers and its own way of keeping you on your toes.

There was never a slow ramp-up. It was always: here's the problem, now fix it. So I fixed it.

Sarah Leigh starting out in marketing in 2016
Then

Figuring out what actually works

More than once, someone handed me a problem and said "you'll figure it out." So I did. Real budgets. Real pressure. Real results required. I got deep into what actually moves the needle — Google Ads, social media, websites, content — across industries that couldn't be more different.

On the side, I was helping friends, family and my husband's businesses. Because apparently I can't switch off.

Sarah Leigh learning what works in digital marketing
The Switch

Sarah Leigh Design got real

After years of doing this in-house, on the side and everywhere in between, it started to feel obvious. I'd been doing the work anyway. I knew what worked. I knew what small businesses actually needed — because I'd been one, married one and worked inside plenty of them.

So I stopped doing it for everyone else and started doing it properly, for myself.

Sarah Leigh Design launches as a marketing consultancy
Now

Small business supporting small business

Based in Waikato, New Zealand, working with small businesses who are done trying to figure marketing out on their own. I bring real experience across real industries — not theory, not templates, not guesswork. Just clear, effective marketing support that takes it off your plate and actually gets results.

Sarah Leigh Design working with small businesses in New Zealand
// Next stop //

Your marketing
glow-up

You don't need to do it all yourself. That's kind of the whole point.

Work with me
8+
Years in marketing
Real experience, not theory
6+
Industries served
Insurance, interiors, trades, agriculture, beauty & more
437k+
Views in one month for a single client
Social media content that actually reaches people
Just me.
No agency. No middleman.
You'll always know who's doing the work

Is a marketing consultant
a good fit for you?

I work best with small business owners in New Zealand who are done doing it all themselves and ready for marketing that actually moves the needle.

  • Too many hats

    You're a small business owner and marketing keeps falling to the bottom of the list.
  • Money left on the table

    You're getting enquiries but know there's more in the follow-up and lead conversion process.
  • DIY isn't cutting it

    You've tried your own social media or Google Ads and it's not bringing in the results you need.
  • You want honesty

    You want someone who'll be straight with you about what's working and what isn't.
  • Kiwi business, Kiwi market

    You're a small business in New Zealand and want someone who actually gets the local market.
  • Real support, not an agency

    You don't want a big agency — you want hands-on support from one marketing consultant who actually cares.
What I Do

Marketing services
for NZ small businesses.

Five ways I take marketing off your plate — from Google Ads to social media, websites and lead conversion. Mix and match whatever your business needs right now.

// What clients say //

Reviews from NZ small businesses

"Sarah is fantastic. Approachable, hardworking, and great at translating a brief into something you're proud of. She goes above and beyond and makes you feel like a priority. Thoroughly recommend."

Adrian
/
InPlace
Design

"I was in two minds if it would be a good idea to outsource our social media management. Having found Sarah, I am so glad we did. She has brought so much more to my business beyond social media posts.

Sarah has become a really important part of the team as our marketing guru. She gets our industry and gets me with the way I want to present my business, frequently coming up with new ideas and working with me on lots of marketing projects I have always wanted to do.

She is always there when you need her, she is fun to work with, brings energy and excitement to the business. I would be totally lost without Sarah now."

Jeremy
/
Jackson Contracting Limited
Social Media Management

"Sarah has been outstanding. She is so professional, capable and creative in what she does — and extremely easy to work with. At the beginning she spent longer with me to film the reels, but she never complained; she gives me great tips to be more efficient and better at shooting them.

Most of all, she has helped me garner a lot of attention and presence in the industry. At a recent networking event, other business owners commented on the excellent quality, execution and overall planning of the video subjects. Thank you Sarah!"

Paul
/
Veritas Hearing
Social Media · Reels

"Social media is hard. Full stop. We were trying to do it ourselves and struggling. Out of desperation we reached out to Sarah Leigh Design for a helping hand, and we are so glad we did. We opted for the one-off social media strategy & setup option and boy did it deliver!

Sarah was brilliant. She was super approachable, had a great sense of humour, took the time to listen, and gave us a simple, step-by-step plan that was easy to understand and follow. Instead of feeling like we were constantly guessing what to post, she helped us understand what we were doing and why.

The results have been incredible. Our stats went from around 700 views to 6,000 views on our first post, then 76,000 on our second, and we gained almost 300 followers in just three days!

Sarah gave us direction, confidence and, most importantly, made us feel like we could actually do this ourselves. We're so grateful and would absolutely recommend her."

Verified client
/
Social strategy & setup
Social Strategy
// Let's make it happen //

Ready to hand over
the marketing?

You've read the story. You know what I do. If a marketing consultant for your NZ small business feels like the right fit — let's talk.

Let's talk →